Digital Strategist

About Campaign Legal Center (CLC)
Campaign Legal Center (CLC) is a national nonprofit organization that fights for every American’s right to participate in the democratic process. We believe our democracy should be transparent, accountable and inclusive. CLC was founded in 2002 to advance democracy through law. We use tactics such as litigation, policy advocacy, communications and partnerships to achieve our mission. Our long-term goal is a government responsive to the people.

CLC’s commitment is to democracy. We do not make decisions based on advancing a particular political party or political outcome. We think about systemic impact when we choose which work to pursue, but we work at all levels of government to introduce innovative ideas that will drive significant change or set an important legal precedent. Our priority is engaging and driving action – whether in the courtroom, newsroom or statehouse.

Position Summary
Campaign Legal Center is seeking a Digital Strategist to elevate CLC’s ability to expand its reach through online platforms. We are seeking someone who has experience building relationships with coalition partners and influencers in the advocacy field, managing social media accounts for an organization and writing for an email audience, including for fundraising. The Digital Strategist will be tasked with analyzing data from various platforms, initiating digital projects and campaigns, reporting on planned and current strategies, and leading effective digital advocacy strategies.

Ideal candidates for this position should be innovative, and web and multimedia savvy. Ultimately, the outstanding Digital Strategist should have a firm grasp of CLC’s various digital touch points to steer the organization's digital narrative and drive highly effective digital campaigns. We work in a fast-paced and collaborative environment and value a diverse team.

This position will report to CLC’s Senior Manager, Digital, and at times will be required at times to work after hours and weekends if rapid response to events is needed.

Key Responsibilities

• Generate content for the CLC branded social media accounts (currently Twitter, Facebook, Instagram and LinkedIn) to grow engagement, especially with key audiences, to disseminate CLC’s message and mission
• Identify and build relationships with social media influencers and partner organizations, and develop and implement a strategy to engage these influencers and organizations with CLC’s online platforms
• Manage CLC’s social media calendar though Asana
• Work closely with the Senior Manager, Digital to manage and enhance CLC’s email program, including building and managing subscriber lists and improving our ability to segment email lists by issue area of interest
• Write compelling and effective email copy to educate and mobilize our audiences, including newsletters, fundraising messages, and donor cultivation and engagement
• Support the Director of Communications Campaigns with email and social media needs for public events
• Communicate social media opportunities and messaging to all CLC staff, particularly those who are priority spokespeople
• Track and report web, social and email analytics regularly and develop online strategies responding to data
• Provide overall support to CLC’s digital team

Preferred Qualifications

• Three to five years of relevant digital communications experience and/or an undergraduate degree
• Two or more years of grassroots organizing and/or nonprofit experience (preferred, not required)
• Strong research and writing abilities
• Excellent oral, written, and interpersonal communication skills
• Ability to work effectively and collaboratively as part of a team
• Meticulous attention to detail and good judgment regarding CLC’s online and digital presence
• Ability to translate complex messages into social media and email content
• Experience managing social media platforms for an advocacy organization
• Experience developing metrics reports
• Ability to manage multiple projects simultaneously and engage in rapid response
• Ability to work after hours and weekends when necessary
• Strong relationship-building skills
• Enjoys being a member of a fast-paced, high-functioning team
• Commitment to CLC’s mission

Please submit a cover letter and resume addressing your interest in and relevant experience for this role with “Digital Strategist” as the subject line in an email to jobs@campaignlegalcenter.org. Applications that do not follow these guidelines will not be considered. Please no phone calls about this position.

Please submit applications by March 27th, 2021.