Digital Communications Specialist

About the Fund

Founded in 1940, the Rockefeller Brothers Fund (RBF) advances social change that contributes to a more just, sustainable, and peaceful world. The RBF's grantmaking is organized around three themes: Democratic Practice, Peacebuilding, and Sustainable Development. Though the Fund pursues its three program interests in a variety of geographic contexts, it has identified several specific locations on which to concentrate cross-programmatic attention. The Fund refers to these as “RBF pivotal places”: subnational areas, nation-states, or cross-border regions that have special importance with regard to the Fund's substantive concerns and whose future will have disproportionate significance for the future of a surrounding region, an ecosystem, or the world. The Fund currently works in three pivotal places: China, the Western Balkans, and Central America. The Charles E. Culpeper Arts & Culture program, focused on New York, nurtures a vibrant and inclusive arts community in the Fund's home city.

Through grantmaking, the Fund supports efforts to expand knowledge, clarify values and critical choices, nurture creative expression, and shape public policy. The Fund's programs are intended to develop leaders, strengthen institutions, engage citizens, build community, and foster partnerships that include government, business, and civil society. Respect for cultural diversity and ecological integrity pervades the Fund's activities.

Position Summary

The Rockefeller Brothers Fund (RBF) seeks a Digital Communications Specialist to support the execution of communication strategies. This role will primarily focus on utilizing digital tools to advance the mission, goals, and activities of the RBF and its grantees and elevate the programming at The Pocantico Center. The Digital Communications Specialist will manage the RBF's digital communication channels, including the website, social media platforms, and email marketing. The incumbent will report to and work closely with the Director of Communications to enhance communications activities and identify opportunities to realize the RBF's commitment to transparency and accountability.

The starting salary for this role is $66,600.

KEY RESPONSIBILITIES

Digital Communications

• In consultation with the Director of Communications, implement the RBF’s digital communications approach.
• Proofread, source, or create visuals for, format, and post news and events to the RBF website.
• Monitor and update the website, including featured grantees, the grants search, new staff, job listings, changes to program guidelines, upcoming events, etc., to ensure that it is current and accurate.
• Liaise with website development consultants and communications director to identify, report, track, and test needed enhancements to the website to fix bugs, streamline workflows, improve user experience, and maintain the website's integrity.
• Develop, adapt, and edit compelling written, visual, and video social media content to raise awareness of and engagement with the Fund's and the Pocantico Center's brand, programs, and partners.
• Support the development of topical and event-based digital campaigns.
• Monitor social media for mentions of the Fund, Pocantico, grantees, partners, and developments in our areas of work.
• Build promotional and engagement email campaigns and manage contact lists and segmentation.
• Report on digital communications performance.
• Maintain awareness of best practices and trends in digital communications, particularly within the philanthropic sector.
• Manage the Fund's editorial calendar.

Administration

• Serve as the first point of contact for external information requests, including monitoring the Communications email inbox.
• Serve as the primary liaison between the Pocantico Public Programs and Communications team.
• Maintain institutional photo library and intake new photos as available.
• Secure photographers for Fund events and supervise photo shoots as needed.
• Process Communications department invoices and prepare expense reports.
• Assist with research and preparation for media response and meetings.

All other duties and responsibilities, as assigned by the Director of Communications.

Skills and Abilities

• Strong organizational skills and a keen eye for detail.
• Working knowledge of content management systems, email marketing platforms, and basic HTML/CSS.
• Experience adapting content for paid and organic digital communications.
• Enthusiasm for digital media trends and new technologies
• Experience executing and reporting on integrated digital marketing communications campaigns.
• Proficiency with Microsoft Office programs, including Word, Excel, PowerPoint, and Outlook.
• Knowledge of basic graphic design principles for digital communications and facility with simple design tools such as Canva; digital photography and/or video editing experience a plus.
• Ability to prioritize, manage multiple tasks, and consistently meet deadlines.

Education, Experience, and Knowledge

• Bachelor's degree in a related field with at least three years of communications and web experience.
• Foundation and/or other nonprofit experience is preferred.

Expectations of All Positions

Each employee is expected to:

• Understand and support the philanthropic mission of the RBF
• Respect and value those who partner with or request assistance from the RBF
• Manage the resources of the RBF in a manner that maximizes the funds available for charitable activity
• Advance diversity, equity, and inclusion efforts in core responsibilities and institution-wide efforts
• Respect each RBF employee's contribution and support colleagues in fulfilling their responsibilities.
• Appreciate differences in perspectives and points of view and work collaboratively with colleagues toward shared goals and objectives.
• Commit time to RBF activities and conversations that strengthen the Fund's culture and improve its effectiveness opportunity in all work relationships.

The Rockefeller Brothers Fund is an equal opportunity employer and invites applications from candidates regardless of race, gender, national origin, sexual orientation, age, disability, or religion. The Fund is an anti-racist and anti-sexist institution (read more here). We offer a salary commensurate with qualifications and experience, a generous benefits package, and a pleasant work environment.

As we emerge from COVID-19 pandemic restrictions, the RBF has adopted a hybrid-remote model. This role will have the option to work from home, if desired, with the expectation of reporting to the RBF’s New York City office (475 Riverside Drive) based on the defined intervals or other circumstances, including when requested by a manager.

To apply, please send a letter explaining your interest in the position and qualifications and a resume to jobs@rbf.org. Include Digital Communications Specialist in the subject line of your email. No telephone or fax inquiries, please. The application deadline is March 29, 2024.

For additional information, please visit our website at www.rbf.org.